Flood with Somos Portugal at Benecar
Created by Paulo Borralho at Wednesday, 16 October 2024
Last Sunday, October 13, was marked by a party to promote the town of Benedita, which was filled to overflowing with Somos Portugal at Benecar.
More than 5,000 people came to Cidade do Automóvel to enjoy a day dedicated to the town of Benedita and the best of what the region has to offer. There was also the presence of TVI's Somos Portugal to brighten up the afternoon with lots of music and entertainment.
TVI's Sunday afternoon show was present at Cidade do Automóvel for the fourth time and there was a new crowd with Somos Portugal at Benecar. In addition to the 5,000 visitors, the program was watched by 2,350,000 people during the live broadcast.
These figures demonstrate what was an authentic promotion of all sectors of activity in Benedita and the surrounding region. More than 25 companies made their presence felt on this unforgettable day for all Benedictine residents, taking advantage of the crowds with Somos Portugal in Benecar to present and promote their products.
You can see some of the moments recorded on this day in the photo gallery below!
The town of Benedita is extremely innovative and entrepreneurial, with various sectors of activity such as bread, footwear, stone and cutlery as its ex-libris. Representing the bakery industry in this year's edition were Padaria Pedras, Padaria Modelo, Padaria Lérias and O Conquistador. The footwear sector was represented by four companies: Goucha's Handmade, Raízes, Trofal, Turduli and Nursing Care. The stone sector was represented by Solancis and the cutlery sector was represented by ICEL.
As a symbol of a good festival, gastronomy could not be missing and the region has a lot to offer in this area. Starting with convent sweets, Atelier do Doce was represented. Fruit from the region was represented by COPA, famous for its Maçã de Alcobaça, and Desidrata, dedicated to the production of dehydrated fruit. The famous Serra de Aire e Candeeiros cheese was represented by Cooperativa Terra Chã, the iconic Malhado pig from Alcobaça was presented by Sabores do Malhado and Nelcarnes once again took part with its Novilha D'Aire. Chef Ricardo Raimundo was once again on hand to cook the region's products live, with the utmost refinement and class.
To accompany good food, there's nothing like a good drink. Gin is a drink that has seen immense growth in the region, with several producers investing in this market. On Somos Portugal, live from Benecar, Adega Lemos Figueiredo and Companhia Portuguesa were represented.
Benedita's leather goods were also represented in the programme, with the presence of Montado, a company dedicated to the manufacture of cork accessories.
With a Benedictine influence, but present in Nazaré, was one of the most influential companies in Nazarene tourism, more specifically in promoting the famous giant waves: Nazaré Water Fun.
As well as lots of music and entertainment, two of the vehicles raffled off by Somos Portugal were also handed over live.
Aftermovie:
Translated with DeepL.com
