33 Anos de Excelência
A História da Benecar ® Cidade do Automóvel
Who
we are
The company
Founded on April 10, 1991, Benecar is an automotive market established company in Portugal and is located in the centre of the country, in Moita do Gavião, part of Benedita and the municipality of Alcobaça. With more than 30 years of experience, the Benecar Group's main activities are the purchase, sale, repair, rental and representation of vehicles.
A registered brand since 2003, Benecar stands out for the quantity and diversity of vehicles in stock, the quality of preparation and its guarantees, as well as its strong focus on marketing, communication and image.
The year 2019 symbolized the inauguration of Cidade do Automóvel (Automobile City). A unique and innovative project, capable of providing a distinct experience to everyone who visits Benecar.
The company's growth and success has been achieved thanks to a team of more than 200 employees, the Benecar Family, who daily dedicate to a common goal, customer satisfaction.
Benecar aims to continue being a leading reference in the car sales market in Portugal, concerning the customer and meeting their expectations of quality and safety, basing its operations on effectiveness and competitiveness criteria and objectives.
Providing the customer (as being the most precious asset) with a unique, innovative and distinctive experience when purchasing a car. Our ambition is to win them over, retain them and make them a representative of a prestigious brand that also belongs to them.
Car sales, car rental and workshop services, from a perspective of innovation and continuous improvement in the services it provides.
- Service excellency, based on quality, rigor, respect, education and courtesy;
- Truth, honesty and transparency;
- Integrity;
- The quality of work, efficiency, equal treatment and opportunities between genders, non-discrimination and coordination between professional, family and personal life.
Historical
landmarks
Date of foundation, with headquarters in the centre of the village Benedita
Moving the facilities to Moita do Gavião, where they still remain today
First expansion of facilities
Change to public limited company (“SA – Sociedade Anónima” in Portuguese)
Change of administration/president (Mr. Nuno Grosa)
Opening of the workshops to the public (at the time called Beneservice)
Opening of the IC2 park (Branch 2)
Second expansion of facilities and establishment of the Call Center
Registration of the brand “Cidade do Automóvel Benecar” (Benecar’s Automobile City) (615040
Opening of Cidade do Automóvel to the public
Rent-a-car rebranding to “Berent” (Ex Benerent)
Opening of Berent’s new facilities in Portela (Lisbon)
Transition into Large Company status
AWARDS AND
DISTINCTIONS
- Five Star Regions Award (Leiria)
- Five Star Regions Award (Leiria)
- National Five Star Award
- Recommended Brand Award by Portal da Queixa (Complaints Portal)
- National Five Star Award
- Consumer Choice Award
- Recommended Brand Award by Portal da Queixa (Complaints Portal)
- National Five Star Award
- Recommended Brand Award by Portal da Queixa (Complaints Portal)
- PME (SME) Excellence Distinction
- Standvirtual Award – Dealer Alta Rotação (Heavy Rotation Dealer)
Why should you choose
Benecar?
The experience
The offer
The team
Quality
The workshop
